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THIS WEEK'S THREAT 🔴
Your competitors are already using AI. Are you?
A few years ago, AI felt like something for tech giants and Silicon Valley startups. Not anymore.
Right now, businesses of every size across Ireland and the UK are using AI to draft emails, summarise meetings, analyse data, handle customer queries, and complete in minutes tasks that used to take hours. Not because they have big IT budgets or dedicated technology teams. Because the tools are now built into software most businesses are already paying for.
The competitive gap is opening quietly. A business owner who uses AI to prepare a proposal in 20 minutes is not just saving time. They are responding to more opportunities, spending more time with clients, and freeing up headspace to focus on growing the business. Their competitor, doing the same work manually, is spending three hours on the same task.
This is not about replacing your team. Every person who uses AI effectively becomes more capable, not redundant. The businesses that understand this early will be the ones that scale faster, respond quicker, and do more with the same number of people.
In Issue #2 we talked about the risks of staff using AI without a policy. This week is the other side of that conversation: here is how to use it properly, safely, and in a way that genuinely transforms how your team works.
What you should do this week:
Pick one repetitive task you or your team do regularly — drafting emails, writing reports, summarising documents, preparing meeting notes — and try doing it with AI this week.
If your business is on Microsoft 365, check whether your plan includes Microsoft Copilot. If it does, you already have access to one of the most powerful business AI tools available. More on that below.
Share this issue with one member of your team and ask them to try the same thing. AI adoption works best when it becomes a team habit, not a solo experiment.
THIS WEEK'S TIP 💡
Five things AI can do for your team this week
You do not need a strategy document or a training programme to start. You just need to know what to ask it to do. Here are five practical starting points for any SME:
1. Draft emails and communications
Give AI the key points you want to make and ask it to write the email. It takes seconds and produces a solid first draft you can edit in 60 seconds. Particularly useful for difficult conversations, formal responses, or anything where getting the tone right matters.
2. Summarise long documents
Paste a contract, report, or lengthy email thread into your AI tool and ask it to summarise the key points. What used to take 30 minutes of careful reading takes 30 seconds. Always read the summary critically, but as a starting point it saves significant time.
3. Prepare for meetings
Before a client meeting, ask AI to help you prepare. Give it context about the client, the topic, and what you want to achieve, and ask it for suggested questions, talking points, or things to watch out for. Takes five minutes and makes you look thoroughly prepared.
4. Write first drafts of proposals and reports
AI will not write your entire business strategy, but it will give you a solid first draft that is 70% of the way there. Starting from a draft is always faster than starting from a blank page. Edit, personalise, and add your own knowledge on top.
5. Analyse and explain data
Paste a spreadsheet of figures or a set of results into an AI tool and ask it to explain what it sees, identify trends, or flag anything unusual. Useful for anyone who has to make sense of data without being a data analyst.
The key rule across all of these: never paste sensitive customer data, personal information, or confidential business details into a consumer AI tool without checking your acceptable use policy first. Use approved business tools where possible.
THIS WEEK'S TOOL 🛠️
Microsoft Copilot: the AI assistant already inside your Microsoft 365
If your business uses Microsoft 365, you are already inside the ecosystem that contains Microsoft Copilot — Microsoft's AI assistant built directly into Word, Excel, Outlook, Teams, and PowerPoint.
Here is what it can do in practice:
In Outlook: Draft email replies, summarise long email threads, and suggest responses based on previous conversations
In Teams: Summarise meeting transcripts, capture action points, and answer questions about what was discussed, even if you missed part of the call
In Word: Draft documents from a short brief, rewrite sections for tone or clarity, and summarise long reports
In Excel: Analyse data, identify trends, and generate charts from plain English instructions, no formulas required
In PowerPoint: Create presentation drafts from a document or a short description of what you need
Copilot is available as an add-on to most Microsoft 365 Business plans. Pricing varies, so check with your Microsoft reseller or IT provider for current rates.
The important thing for SMEs is that Copilot operates within your Microsoft 365 environment, which means your business data stays within your existing security and compliance boundary. It does not send your data to a public model in the same way a consumer tool does. This is why it is the right choice for business use, particularly once you have an acceptable use policy in place as we covered in Issue #2.
If you are not yet on a plan that includes Copilot, Microsoft 365 Copilot Chat (the web-based version) is available free of charge and is a good starting point.
QUICK COMPLIANCE CHECKLIST
Five questions to make sure your AI adoption is safe as well as effective:
Do you have an acceptable use policy that covers which AI tools staff can use?
Have you made it clear that customer data, personal data, and confidential information should not be pasted into unapproved AI tools?
Do you have a Microsoft 365 plan and have you checked whether Copilot is available to you?
Have you identified at least one repetitive task in your business that AI could handle faster?
Have you shared AI guidance with your team so adoption is consistent across the business?
BEFORE YOU GO
AI is not coming for your team's jobs. It is coming for the boring parts of their jobs. The repetitive, time-consuming, brain-draining tasks that take up hours every week and leave less time for the work that actually matters.
The businesses that embrace this will do more, respond faster, and compete at a level that was previously only possible with a much larger team.
Start small. Pick one task. Try it this week. The rest follows naturally.
See you next week.
The SME Security Brief
